Up, Down Sales for Ford

By: Associated Press
By: Associated Press
March sales improve over February.

**FILE** In this April 13, 2008 file photo, the company logo hangs over the tails of unsold 2008 Taurus sedans at a Ford dealership in the southeast Denver suburb of Centennial, Colo. Ford Motor Co. says Thursday, May 22, 2008, it is cutting North American production for the rest of the year as high gas prices and the weak economy depress its sales. (AP Photo/David Zalubowski, file)

Ford Motor Co.'s U.S. sales fell nearly 41 percent in March, as low consumer confidence and job uncertainty continued to keep buyers away from showrooms.

The Dearborn-based automaker says it sold 131,102 cars and light trucks last month, compared with 221,642 in March 2008.

Ford's March sales did improve 32 percent from February, when it sold 99,060 vehicles and overall U.S. sales hit their lowest point in more than 27 years.

Other automakers plan to report their results later today.

In a bid to boost sales, Ford announced its "Advantage Program" Monday. It will pay customers' monthly payments -- up to $700 -- for a year if they lose their jobs.

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