Gov. Rick Snyder has proclaimed the first week in May as an observance of arson awareness.
The state office of Licensing and Regulatory Affairs says Arson Awareness Week starts Sunday and runs through Saturday.
Fighting serial arson is this year's theme.
The National Fire Reporting System in Michigan says about 2,495 fires were intentionally set last year, killing nine people and injuring more than 70 others. Losses were estimated at more than $30 million.
State Fire Marshal Ronald Farr urges neighborhoods to develop Arson Watch Programs by working with local fire and police departments, insurance providers, business leaders, churches and community groups.