Holiday Savings: Shop Now or Shop Later?

By: Sherene Tagharobi Email
By: Sherene Tagharobi Email

For some shoppers, black friday deals are worth the wait.

"I wait for the big sales," said Kameron Allen, a shopper. "That's when you get the good stuff at a low price."

For others, forget it.

"It's just a lot of rude people being crazy," said shopper Trisha Collins.

"Waiting out in the morning for all that time...I won't do that," said shopper William Russell.

Many people would rather sleep or spend that time with family, especially when so many stores are offering deals in advance.

"This weekend is an unofficial start to black Friday," said MSU retailing Professor Pat Huddleston.

She says now is just another chance for stores to cash in on the season.

"A lot of it is because of the different economic climate, and so they want to squeeze every last shopping opportunity out of consumers," she said.

We talked with a Meijer spokesperson Friday. He says the store is looking to get a headstart on holiday promotions this weekend but that no one wants to get left out on black friday. So he says if you're looking for savings you will see them this weekend but you'll have to wait until next week--Thursday and Friday--for the major doorbuster sale.

Huddleston says that's the case for most stores.

"If you have your heart set on getting a really great deal on an electronic product or limited edition of some jewelery, then perhaps those deals won't be as good, but across the board, I would say the prices are going to be comparable," she said.

And she says to skip black Friday crowds, you can always shop online, or try your luck on Thursday.

"More stores than perhaps in the past are open on Thanksgiving. It's again a way to capture sales," she said.

We also found out there might be some overlap of Thanksgiving deals on black Friday, but the doorbuster items--those will most likely be limited to one day only.


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