Republican gubernatorial candidate Rick Snyder has held true to his pledge to only run positive ads in his campaign. But his party has been doing his dirty work for him.
With a 20-point lead in the polls, you'd think the negative ads would be in the vault. But here's one kicking the Democratic nominee while he's down.
Lansing Mayor Virg Bernero is the target of a dark spoof of the Pure Michigan ads... and it's pure poppycock.
The ad says: "There's a place where families stay together, where homes are available in endless supply."
The sarcasm is lost on the Truth Squad.
So, if by "endless supply" you mean 1,313 then this is false.
That's how many homes are for sale in Lansing and a little more than 3,000 are in foreclosure out of almost 49,000.
The ad says: "Dads without work, having all day to spend with their kids..."
The graphic saying 19,000 fewer people employed is false.
It's 18,000 and that appears to be for the entire Lansing-East Lansing area. In the city of Lansing, it's about 4,000 fewer people working since 2006.
The ad says: "Capital City residents know what family is and why it's important. That's why they spend their quality time together at their new homes in Indiana and Illinois."
False... not because the ad offers no proof people are leaving for Indiana and Illinois, but because the latest United Van Lines study says those states rank numbers two and four on the outbound moves list.
You get the drift of this ad. It's cynical misrepresentation of Lansing as some sort of ghost town that everyone is leaving because they're all out of work is way over the top.
And to bookend it with "I'm mayor of Lansing and I'm pleased and proud of the job I've done as mayor," is not truthful.
The only factual statistic in the ad is Michigan is number one in the nation in people leaving since 2006.
But it's the whole state leaving not just people from Lansing.
And let us not forget, Lansing hasn't struggled as much as other parts of the state-- and was just named as one of the "Top Ten Cities for Young Adults" by Kiplinger Magazine.