When it comes to choosing her candidate, there's nothing more important to voter Irene Crapo.
"I feel every child has to have a chance," Crapo says. "You have a choice in life."
So she's always voted Republican. But a recent Voice of the Voter Poll shows the abortion issue isn't divided along party lines.
"Pro-choice voters are only supporting Bernero by 6 points, 43-37, over Snyder."
A sign that GOP candidate Rick Snyder is gaining on Democratic pro-choice voters.
"They're unsure of what Snyder's position is," says Epic-MRA Pollster Bernie Porn. "They know that Right-to-Life didn't endorse him, so they think he must not be that bad on the abortion issue."
Snyder leads overwhelmingly among pro-lifers. Porn says the margin will only grow with conservative Brian Calley on the GOP ticket. He thinks this could spell trouble for Democratic nominee Virg Bernero.
"If he can't win among pro-choice voters, well that's a big problem for him," Porn says.
No matter how important the abortion issue is, political analysts say jobs and the economy still remain at the top of voters' lists. That's why they think Democrats in Michigan and across the nation are at a disadvantage.
"It stems from the White House all the way down to Michigan where we had the greatest number of job loss," says Porn.
How to get those jobs back -- it's an issue that analyst Bill Rustem says must be addressed.
"What is Michigan going to be in 10,20 years? And what is your plan to get us there? That's the fundamental question," says Rustem, President and CEO of Public Sector Consultants.
And the candidates have about 3 months to find the answer.
The current poll shows Snyder leads Bernero, 51 to 29 percent, with 20 percent undecided. Analysts expect Bernero to close in on the 22-point margin. They say a key for his campaign will be to turn out first-time voters who supported Barack Obama in 2008 but who didn't vote in the 2006 gubernatorial election.