Promoting Low-Risk Drinking
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Updated: 3:23 AM Jul 3, 2010
Promoting Low-Risk Drinking
A new campaign, started Friday, is aimed at promoting low-risk drinking this summer in Lansing.
Posted: 10:59 PM Jul 2, 2010
Reporter: Jamie Edmonds
Email Address: jamie.edmonds@wilx.com
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Whether you're taking in a show at Common Ground, or watching the Lugnuts at Cooley Stadium, one group wants to make sure you're drinking responsibly.

"We want people to be safe if they are going to drink and consume a safe amount of alcohol," Harriett Dean said.

Dean, of the Ingham Substance Abuse Prevention Coalition said Ingham County has the highest rate of binge drinking in the tri-county area, much higher than the state and national averages.

Friday was the first day of brand new campaign to promote low-risk drinking.

"Zero drinks for those 21 and under and those pregnant," she said. "Females should have one drink per day, males should have two drinks per day. That is low-risk drinking."

Take a look at these signs, you'll be seeing them all over town. Capitol Grille in the Radisson Lansing Hotel is just one business that's on board.

"I think it's a great idea," Karen Wilson, restaurant manager at the Capitol Grille, said. "It's definitely a good idea. We promote and servers and bartenders to pay attention to drinking already."

The program also says you not only need to count your drinks, you should take a look at sizes, meaning all drinks are not created equal.

"If someone says I'm going to have one beer, but it's 48 ounces, that's actually 4 beers," Dean said.

But how realistic is this really?

"I don't think seeing this is going to make people think any more about how much they drink," Matt Schloss said.

"You'll be influenced by your friends and your environment more than what this says," Andrew Hecker said.

Dean said it's just about awareness.

"Overnight we don't expect it would make a big difference," Dean said, "but it may help people start to be aware of how much they drink."

That's the first step she said, to changing habits.

The campaign lasts from July 2nd through the end of Common Ground which is July 19th. LEPFA -- the people behind Common Ground-- have already trained their managers on how to avoid over-service of alcohol.


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