The Tigers playoff run might be more important to some than to others.
"This is up there with the birth of a child," says one fan, Mike Bilina.
But whether you follow baseball or not, the hype surrounding Detroit in the MLB playoffs is undeniable. The general manager of the East Lansing Buffalo Wild Wings says his restaurant is feeling the heat.
"People started coming in to get seats for the game around 3 p.m. By 4 o'clock, almost all the tables were taken, and by 4:30, 4:40, there was standing room only," BWW's Aaron Weiner says.
Some came even earlier to claim their version of first-baseline seats.
"We got here around 2:30," says fan Chris Scott. "It's all for the love of the game!"
It's not just the fans who are enjoying the Tigers run for the pennant. Bars are enjoying it, too. Buffalo Wild Wings is experiencing monster sales.
"We have had record-breaking sales throughout the summer solely because of the tigers," Weiner says.
The crowd Friday night at BWW was barely old enough to remember the last time the Tigers won the series. But this new generation of fans is just as diehard as the last.
"My mom says I've been waiting for this my whole life, I really have!" Scott recalls.
"The last time they were in the playoffs, I was three," laughs local teacher Katie Winokur.
It doesn't seem to matter where people watch the matchup. The energy at the bar Friday night was electric. But nothing comes close to actually smelling the peanuts, drinking the eber and watching the game in person at Comerica Park.
"I am so pumped," Winokur says, with a huge smile. "I'm going to the game tomorrow, I'm bringing my broom hat. They're going to sweep it, I know it. I haven't seen this many people showing up for a Tigers game probably since 1987!"
And almost 20 years later, it's just as sweet.