WASHINGTON (AP) -- Beginning a sharp pushback against any new gun regulations, the National Rifle Association has posted a Web video that labels President Barack Obama an "elitist hypocrite" for allowing his daughters to be protected by armed Secret Service agents while not embracing armed guards for schools.
A narrator asks in the video: "Are the president's kids more important than yours?"
The spot, posted even before Obama unveiled his gun policy proposals on Wednesday, has drawn an indignant response from the White House. White House press secretary Jay Carney says the ad is "repugnant and cowardly."
The group's confrontational video bears the hallmarks of a conventional political attack ad, using grainy, unflattering visuals of Obama, a grim-sounding narrator and ominous music.