LANSING, Mich. -- A newly minted Michigan law seeks to somewhat limit the growth of digital billboards across the state, in some cases requiring companies to trade in three unused permits to put up one electronic outdoor sign along a highway.
The measure signed Thursday by Gov. Rick Snyder also may reduce the number of existing billboards by making sure new digital incarnations are farther apart than regular billboards now have to be.
The governor's signature -- which came a day after the bill cleared the Senate 21-14 and the House 104-6 -- capped a two-year process to bring Michigan into compliance with federal rules, but one that got tied up amid wrangling over other issues.
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