There was a spike in tourism Saturda in Lansing. Be a Tourist in Your Own Town celebrated its 20th year.
Anyone could purchase a passport for a dollar, and that passport was good for admission at more than 70 attractions, including Potter Park Zoo, the MSU Museum, and more.
CATA helped out Tourists by offering discounted fares. Just fifty cents bought tourists a round trip to visit all the places on the passports.
The visitors bureau estimates thousands participated.