The End of Oldsmobile

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After more than 100 years in Lansing, the last Oldsmobile rolled off the assembly line Thursday morning. Workers at the Lansing Car Assembly plant signed the 2004 Alero, the last in a series of 500, ending the production of Oldsmobile.

Ransom Eli Olds started Oldsmobile here in Lansing 107 years ago. Over the years, more than 14 million Oldsmobiles have been made here. General Motors announced it would stop production of the line back in December 2000 because of sagging sales.

Sixty-eight-year-old Billy Schliecher of Lansing has worked for GM for 50 years. Before him, his father worked for the company for 25 years. He says the Oldsmobile brand represents reliability, style and class. He says the end of Oldsmobile really is the end of an era.