Is Psychology the Answer to Obesity?

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Dr. Alex Terrazas says he’s found a sure fire method for battling obesity. It’s the psychological theory know as behavior modification, and he’s using that principal along with high technology to motivate exercise.

A sensor secured to exercise equipment monitors activity.

The movement is then recorded by a counting device and then translated into points.

The points allow a participant access to leisure activities like watching TV or a movie.

The activity is modeled off of psychological experiments that test behavior modification, or the process of altering behavior though a series of rewards.

Terrazas has a patent pending on behavior modification through media devices.

For more information on his idea visit: