Online Buying Up

By: Lori Dougovito
By: Lori Dougovito

Online buying is up 23 percent compared to last year. Incentives like free shipping are adding to increased Internet traffic during the holiday season.

Meantime, a survey by the International Council of Shopping Centers shows only 13 percent of holiday shoppers are finished with their holiday shopping. The last Saturday before Christmas is typically the most profitable day for retailers.


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