Five major cell phone companies plan to have a wireless directory to help callers connect with other wireless users. Not all companies say it's a good idea.
The company gathering the wireless phone numbers in doing it under the following principals:
- The right to choose. Customers must opt-in to have phone number included.
- The right to change one's mind. Customers may choose to have their number removed at any time.
- The right to security. Consumer data residing in the Wireless 411 Service privacy-protected database will be disclosed only for the purpose of providing voice 411 services.
Cingular/AT&T, Sprint, T-Mobile, Nextel, and Alltel are all planning to offer the directory service in mid to late 2005.
One carrier not in the mix is Verizon Wireless.
A company spokesperson says they value their customers’ privacy and even having the opportunity of being on a directory list violates that.
The company utilizing the technology to support a directory says rumors that the list will be printed, put on the Internet, or be given to telemarketers are totally false.